Mastering Makeup for Mature Skin: Enhance Your Natural Beauty

Makeup is a fun and expressive tool, and there's no reason why mature skin can't join the party! In fact, with a few tweaks to your routine, you can achieve a flawless look that enhances your natural beauty and leaves you feeling confident.

BEAUTYFEATURED

Robin N. Wright

4/21/20243 min read

a woman in a silver shirt sitting on a black sofa
a woman in a silver shirt sitting on a black sofa

Makeup is a fun and expressive tool, and there's no reason why mature skin can't join the party! In fact, with a few tweaks to your routine, you can achieve a flawless look that enhances your natural beauty and leaves you feeling confident.

Prep is Key

The foundation (pun intended!) for any great makeup look starts with healthy, hydrated skin. Mature skin tends to be drier, so prioritize a good skincare routine. Look for moisturizers with hyaluronic acid or ceramides to plump and hydrate. When applying makeup, use a damp beauty blender to sheer out foundation and avoid a cakey look. Explore our Youthful Restoration Collection, formulated with potent, age-defying ingredients to restore a naturally youthful and revitalized appearance. Click here to learn more.

a woman with a short haircut and a pink shirt
a woman with a short haircut and a pink shirt

Foundation Do's and Don'ts

  • Do: Opt for lightweight, hydrating formulas. Look for terms like "radiant" or "luminous" for a glowing finish.

  • Don't: Use heavy, full-coverage foundations. These can settle into fine lines and wrinkles, making them appear more prominent.

The Art of Concealing

  • Do: Use a creamy concealer to target dark circles and blemishes. Apply with a small brush and blend outwards with a damp beauty blender.

  • Don't: Apply concealer in a thick line directly under the eye. This can highlight puffiness.

a woman with natural gray hair and a white shirt
a woman with natural gray hair and a white shirt

Brows: Frame Your Face

Well-groomed brows can take years off your face. Use a brow pencil with light, feathery strokes to fill in sparse areas. For a natural look, choose a shade that's slightly lighter than your hair color.

Embrace Your Eyes

  • Do: Opt for satin finish eyeshadows in neutral tones like taupe, beige, or rose. These add a touch of glam and brighten the eye area without being too sparkly.

  • Don't: Use dark, heavy eyeshadows. These can close up the eyes.

  • Eyeliner Trick: Apply a brown pencil liner along your upper lash line, focusing on the outer third. Smudge gently with a brush for a softer look.

Lashes for Days

A good mascara can really make your eyes pop. Look for formulas that lengthen and define without clumping. Apply mascara to the top lashes, wiggling the wand from root to tip for maximum lift.

a woman with a short haircut and a pink sweater
a woman with a short haircut and a pink sweater

Blush for a Healthy Glow

Cream blushes are your friend! They blend seamlessly with mature skin and add a natural flush of color. Apply a peachy or rosy shade to the apples of your cheeks and blend upwards towards your temples.

Kissable Lips

Line your lips with a nude lip liner to prevent feathering. Choose a lipstick or gloss in a shade that flatters your skin tone. For a fuller pout, try a lip plumper or a gloss with a hint of shimmer.

Setting the Stage

To lock in your makeup and prevent creasing, use a light dusting of translucent setting powder. Focus on areas that tend to get oily, like the T-zone.

Remember, makeup should enhance your natural beauty, not mask it. Embrace the unique features of your mature skin and have fun experimenting!

a woman with a necklace and earrings
a woman with a necklace and earrings